Latest stats show, 72% of people prefer watching video over text when learning about a new product or service; and one in four consumers lose interest in a company that doesn’t have video. With these figures favouring video content continuing to soar year-after-year, there’s no denying it, video is still the king of marketing.

Creative Strategy and Planning: This initial stage involves crafting a comprehensive creative plan for your project. This includes developing scripts, preparing shot lists, generating interview questions, and conducting location scouting to set the stage for a successful production.

Pre-Production Coordination: In this phase, our Producer comes into play, finalising all the details. We set the shooting dates and ensure every aspect of the production is in place, from managing crew and equipment to casting actors (if needed). This meticulous planning is key to ensuring a smooth and efficient shooting day.

Production Day Dynamics: The actual day of shooting can vary greatly depending on the project's scope and nature. Whether it's a compact product shoot or a grand television commercial, each production has its unique flavor and excitement. What's constant is the fun and energy we bring to every shoot.

Post-Production Magic: Now, our post-production team takes the spotlight. With a detailed editing plan in hand, they sift through hours of footage to find the perfect shots. They then skillfully combine these to create an initial rough cut. This is shared with you for feedback, which guides the next steps.

Final Touches and Delivery: Once we've incorporated your feedback and made the necessary adjustments, we add the finishing touches. This includes sound design, music licensing, and colour grading to enhance the visual appeal. The final product is then optimised for various formats and delivered digitally, ensuring you receive a polished and professional video.

While we approach this on a case-by-case basis and prioritise projects with hard deadlines, four to eight weeks is average for corporate video production or a commercial. Social videos are often needed to be turned around much quicker, and we can certainly accommodate.

While not every video production project will require a voiceover, should you require this, we have access to a wide range of voiceover resources from more affordable options to premium service providers, depending on your budget. We’ll discuss these options with you during the quoting phase.

At OGA Creative Agency, our projects range from $5K to $100K+. As video production is a highly scalable service, part of our process is determining where you’ll get the most value when it comes to your video efforts, and working the numbers accordingly to ensure you get the most bang for your budget.